Website Video Production Can Enhance Your Business

It’s no secret that having a video on your website and distributed through video directories, is monumental in helping to closing a sale. After all isn’t that why you have an online business…to make money… and why you’re here, researching the Video Production “IN’s and OUT’s”?

There are 2 routes you can take and depending on your budget and time, one of the following could be right up your alley.

Do It Yourself

If you are a “Do It Yourselfer”, have the time and love learning, purchasing Video Production Software is something you should investigate.

There exists several programs in the price range of $ 60 upwards over $ 1000, it just depends on the number of features you are looking for and how creative you want to get.

Getting The Most For Your Money

If you go for the “lower end”, you may find limited features or a premium application could be way beyond your scope and you could leave you feeling helpless to produce that prize winning Video because to execute your dream video winds up taking up waaay to much “tutorial” and trial and error time.

But who knows, you won’t know until you dive right in and once mastered, you can add “Video Productions” to your service arsenal and produce for others.

Check online internet marketing forum to research what software will give you most bang for your buck your needs.


Now this is where things get really fun!

You can outsource to anyone including advertising firms and even independent producers.

Independent Producer

Not very often but, depending on their work load, an independent can hand over a video production not even close to their “showcase” quality and you just spent anywhere from 400.00 or 700.00 for a 30-60 second creative.

By spending $ 50 or so to buy your own video software, you could have done better yourself.

What happens, when their work load is heavy, rather then losing the project by saying the turn around time will be 2 or 3 months, they will tell you “within the month” and outsource it again”. Once out of the lead producer’s hands, it can be a crap shoot.

Depending on who you speak with, this may or may not happen very often. But be careful and research at Internet Marketing forums to do your due diligence.

There are Fantastic Independent Video Producers out there. Do your homework!

Advertising Firms

Advertising firms are typically hired by corporations. But there are many that exist who produce stunning quality videos at respectable rates for smaller online businesses. Rates in these cases can vary, ranging from $ 1000 upwards for creatives lasting under one minute.

You might find a few that exist with rates at $ 400 or so for creatives lasting thirty to sixty seconds.

These firms are more accountable due to their position in the industry, so you’re much safer.

Firm Licensing

Rates not only depend on the creative, there’s also licensing agreements.

Your licensing fees are dependent upon where you will air your creative.

Fortunately since you’ll be airing your videos “Online” in most cases there is no extra fee or a very small one.

TV distribution is where you will get hit with licensing fees – National, Regional and Local Television distribution.

The end result is, make sure to talk to others and research – Do Your Homework to protect yourself!

Trying To Find MP4 Video Software? For A Limited Time Only You Can Get High Quality Custom Videos Created For You For Only A Month – Zero Licensing Fees!

Glacier in the Fog
video software
Image by Stuck in Customs
Yesterday’s photo was of Glacier National Park, and today we have another glacier – but this one is from Argentina.

The glaciers in Glacier National Park are really quite boring. I’m sure that’s not a nice thing to say, but it’s true. The only ones I saw were quite far away and not very epic-looking. Maybe I was in the wrong place, so feel free to correct me if I’m wrong! 🙂

– Trey Ratcliff

Read more (and see a video of a cool workflow presentation) here at the Stuck in Customs blog.

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Easy Web Video For Your Website

When considering web video for your website, you need to look at all the different ways in which a person can benefit from either viewing or offering web video. There are good reasons why web video has become one of the most popular ways of viewing information on the internet. Web video has many purposes- the main one is to hook or grab the attention of the viewer, and entice them to take action. Web video can also be sold individually- especially if the video is centred on a niche topic which people are desperate to get information on.

Allowing individuals to download your videos from your website may cause the site to run slower if many people are downloading all at once. This is fantastic news when a site or a video is especially popular, however this could have a negative impact in the long run as prospective customers may get annoyed and frustrated and never return. However, this is not the only way in which an individual is able to benefit and profit from being able to offer web video from their website to the viewers of the website. More benefits are in store for these individuals, as well as for the individuals that are able to utilize the website for their viewing pleasure.

Web video takes up less time when it comes to playing the material in most instances, so many people prefer it to downloading the material- obviously this is entirely dependent on the internet connection speed. With the developments of flash to video software this problem has almost been eradicated. Viewers don’t need to have Quicktime or Real Player to view the video- the majority of browsers will be completely compatible.

This is fantastic as your website essentially becomes an extension of a television- they press a button and watch what they want to watch. Further to this developments in web video software such as ‘Video Pop-In Genius’ allows for web video to be presented in a pop-in format- the player slides into the site and the viewer is forced to take action. This can be a fantastic tool for internet marketers. Meanwhile, the process of downloading a video can take a longer amount of time since the individual will not be able to play the video at all until it is completely downloaded and the individual has located the file on their computer.


There is no doubt that in the not too distant future, downloading web video will be a thing of the past. Fast broadband connection speeds will become standard, and dial-up will no longer be available. Server speeds and reliability are constantly being improved to. Flash video software is here to stay, and allows you website viewers to watch web video with ease.

Need web video for your website? Discover reviews of the leading web video software available. Please visit:http://www.easywebvideosoftware.com

Starflight over Pointy Land
video software
Image by Steven Christenson
65 exposures were combined in Long Streaks mode using the Advanced Stacker PLUS software. I also used a technique that is described in this video to bring out the unpainted foreground.

I just let the camera run while helping students with their shots. A light bit of high clouds helped to "smear" the stars a bit and make their color more apparent. For example the bright star Antares is visible dashing between two of the towers as a red "comet".

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